When a new business is in bootstrapping mode, employee roles may not be fully distinguished. Frequently, managers and instructors will find themselves working on many things outside of teaching class such as marketing, communications, billing and more. This can be sustainable at a small scale but, once the company starts to grow, these small tasks become increasingly cumbersome; eventually becoming
Using Automation to Manage Repetitive Processes at Your Martial Arts School
Making Sense of Google Analytics Reports
Making sense of Google Analytics reports can be a challenge for many – especially if you spend more time on the mat than on a computer. Google Analytics is the most widely used website statistics service used by 50% of the top one million websites. It provides a wealth of information about your website and online marketing performance. Although it’s
Participation Trophies: How They Benefit Your Students
As with many parenting debates, the benefits of participation awards are highly controversial. On one hand, there are parents who think participation awards are a great way to encourage kids to be active, without causing feelings of entitlement or unrealistic expectations. On the other, there are parents who think this builds an unrealistic view of the real world and warps
What You Should Know About Martial Arts Billing Software
Billing is what literally brings money into your business. Money can be an odd topic of discussion for some and effective martial arts billing software will help maximize your profitability, while making dealing with money much easier. These days, it’s more important than ever to have flexible billing options for your current and prospective members. Automating this task can
What Programs Should My Martial Arts School Open With?
When you first open up your martial arts school, you’ll have to decide which martial arts school programs to teach. While many of your options will be restricted by your access to specific instructors or having students at a certain level, the programs you select will set the tone for your first year of growth. Depending on your resources,
Using Attendance Software for your Martial Arts School
Class attendance is a key part of both the martial arts student’s path to success and a school owner’s business growth. For your casual students, it can be the only time they really spend practicing the art. For your dedicated students, it’s a place to learn and practice new techniques, forms or drills. Attendance is key, as
Martial Arts Federation Spotlight: World Taekwondo Federation
Most popular martial arts have an international federation that governs their art. Their predominant mission is usually to promote the martial art, maintain standards of tradition and curriculum, as well as to sanction official competitions and belt rankings. In Taekwondo, the World Taekwondo Federation reigns supreme.
One thing that sets the WTF apart from most martial arts federations is
2016 Martial Arts SuperShow: The Expo for Champions
It's not like we ever need a reason to go to Vegas – but if we did, there’s none better than to attend the most anticipated industry event of the year: the 2016 Martial Arts SuperShow. ChampionsWay was once again a proud Platinum sponsor for 2016. Every year, thousands of martial arts enthusiasts from across the globe flock to Sin
Does Groupon Work for Martial Arts School Promotion?
Small businesses need to look at many different opportunities for growth. Once a martial arts school reaches the point where they are optimized and maximizing their opportunities on marketing avenues such as producing seasonal events, marketing on Facebook, or mastering their social media in general, they must look at other prospects.
One of these opportunities for martial arts school
[Webinar] Back-to-School: Advanced Marketing Tactics for Black Belts
The back-to-school season is fast-approaching. How ready is your school to capitalize on this short-lived opportunity to drive membership signups? Have you already tried countless back-to-school campaigns with mediocre results?
We’re honored to have Chris Millares, Chief Development Officer of Amerikick, return for his second back-to-school webinar. This time, Chris will take it up a notch and
Martial Arts Advice From the Pros: Grow Your School Long-term
Whether you’ve been running your school for years or trying to get it off the ground, longevity should be a key facet in every martial arts school’s arsenal. From martial arts marketing ideas to community building, there are many aspects of your school that will need to come together effectively, in order to see your school succeed in
The EMV Transition: Is your martial arts school ready?
What is EMV?
Whether you run a small school with fewer than 50 students or manage several large schools, there are important payment processing changes underway that will likely impact your business. The EMV transition will impact businesses across the U.S. that accept credit and debit cards.
EMV stands for Europay, MasterCard, and Visa, the original developers of chip
Facebook Marketing for Martial Arts Schools
Facebook has become a great resource for businesses and organizations looking to effectively promote themselves. According to , there are over 1.65 billion monthly active Facebook users and the number is still growing. Even in one day, an average of 1.09 billion people log on.
With so many users, it’s become one of the best places
Using Software to Run a Martial Arts Tournament at your School
Hosting a martial arts tournament can be very rewarding. Not only can it be profitable, it’s a good opportunity to build community in your area, meet other martial artists in your community, and provide a great experience for everyone involved. Although martial arts is a very personal pursuit, tournaments are a great way to truly compete in your martial
Student Reactivation: Getting Students Back on the Mat
As you run a martial arts school for a long period of time, you start to see patterns in students’ membership tendencies. For example, you may find that a third of your students will dip in motivation in their late teens, as they want to go out on Friday nights rather than attending classes at that time. How