Whitney Donaldson

44 posts

How to Open a Successful Martial Arts school

Opening a martial arts school is easier said than done but it can be a natural progression, for someone whose martial art practice encompasses their whole life. There are many things to think about and there are many needed resources to pull it off. That being said, this can be one of the most rewarding experiences for a martial arts

5 Benefits of Martial Arts for Adults

Many non-martial artists believe martial arts to be a fitness activity where you can learn some cool moves seen in movies. However, the benefits of martial arts for adults are much more extensive than fitness-oriented benefits. Martial arts for adults can improve your mental strength, change your outlook on life, allow you to adapt to different situations, and improve your

Student Registration: Contracts vs. Open Ended Agreements

When forming your student entry protocol, there are two major routes to consider: contracts or open-ended agreements. When structuring the memberships at your martial arts school, it’s key to remember that many students (and potential students) will have their own personal preference. Having a few options may give you more of a chance for prospective members to find a

How Do Martial Arts Classes Help Children with Autism

The relationship between martial arts and autism has been getting a lot of attention in the past decade. With a constant search for effective therapies and activities for autistic children, the martial arts have begun to establish themselves as a positive aid in the lives of autistic kids. Many studies have shown what we, as martial artists, have known for

Can Martial Arts Help Fight Addiction?

Addiction is a serious issue that we are learning more about every day. Breaking an addiction can be incredibly difficult, especially without the right kind of therapies and techniques. That being said, not all forms of therapies and techniques work for everyone. One of the best alternative forms of addiction therapies can be martial arts and we’ll break down

How to Create the Best Black Friday Campaign for your Martial Arts School

The American Thanksgiving holiday has, for better or for worse, become linked with the infamous Black Friday day of sales. Quickly, Black Friday has become both the biggest sale day of the year and the busiest. Companies have started to take advantage, including martial arts schools. Creating a day of slashed sales creates a boost in revenues for companies heading

New Release Features - November 2015

Are you ready to supercharge your business? The ChampionsWay development team has been hard at work and we are excited to announce the latest features and updates. The features will be released on Thursday, November 12th at 10:00PM PST / 1:00AM EST. Enjoy!

*For reference, Hannah Ray is the ChampionsWay example customer
We also encourage you to register for

Martial Arts for Kids - Keeping Them Coming to Class

Kids play a large role in memberships at most martial arts school. Many parents actively look for extracurricular activities that their kids can participate in, to keep them out of trouble and active. With increasing awareness on the long-term negative consequences of inactivity in kids, active extracurricular activities are getting more attention. While this is a great way for you

[Webinar] Live Website Teardowns

Webinar Overview

Is your martial arts website currently driving new sign-ups at your school? Are you providing a positive visitor experience and giving prospects the information they need? ChampionsWay will answer these questions for you - and more. Learn how to best optimize your website by submitting it for live review.

Jason Kamara, Senior SEO Specialist at ChampionsWay, will take

8 Tips to Improve Your Martial Arts Marketing Plan

A marketing plan is an essential part of any successful business. Different from a business plan, a martial arts marketing plan is one that will make clear who your prospective students are, how you will get them to join, and how to keep them coming back. You don’t make a marketing plan just to get a loan or to

Growing Your After-School Martial Arts Programs

An after-school program can do a lot for your martial arts school and the youth who attend. After-school programs have many great benefits; not only does it give youth in your community a productive and positive outlet for their time, it also is a great way to attract new students.

Parents who work on school days can rest assured knowing

3 Tips to Stay On Top Of Belt Testing

Belt testing is a big part of martial arts schools. Most traditional forms of martial arts utilize the belt system that serves a number of functions. Belts display the level of knowledge and experience, as well as the seniority of the wearer. Belts can also be a source of motivation for the martial artists, as it tracks your progress and

[Webinar] The Power of Automated Emails

Webinar Overview

Do you want to know why the smartest martial arts school owners are using automated emails to drive their marketing efforts? It's an easy way to turn leads into students, and it's a feature that allows your business to make money - even while you're sleeping.

The problem is lots of martial arts school owners don’t know

The 5 Big Expenses to Expect as a New Martial Arts School

Opening a martial arts school can be the ultimate goal for many dedicated martial artists. Having your own business - especially one revolving around your passion - can be extremely rewarding: you answer to no one and you share your practice with the world in a way you believe. Along with the rewards, however, there are costs. Theres a

Fighting Childhood Obesity with Martial Arts

Childhood obesity has become a rapidly growing issue. With obesity being linked to numerous health issues, its apparent that obesity at such a young age can be very problematic. According to the Centers for Disease Control and Prevention, childhood obesity rates have more than doubled in children and quadrupled in adolescents, over the past 30 years. Physical activity is